We are RARELEVANT — a fresh, dynamic team passionate about making your brand stand out and connect with people in real, meaningful ways. As a multidisciplinary creative studio, we deliver smart, polished solutions that beautifully elevate your brand to its full potential.
Oma's Bitters
Branding and packaging design
Seed by Whitegrass
Branding and visual identity
MTT Shipping: Scam-proof Your 2025
Art direction and editorial design
Dew By Whitegrass
Branding and visual identity
Skin Match Technology
Editorial design
Hong Kong AIDS Foundation
Logo refinement and brand guidelines
ALL WORK
Every brand has a vibe, a personality, and a story to tell. At RARELEVANT, we work with you to bring that to life. From brainstorming big ideas to crafting campaigns, we’re here to help you grow, stand tall, and make a dynamic impression. We are your creative partner—keeping your brand purposeful, relevant, and always on point.
We create with purpose.
We craft with finesse.
We shape brands.

Services

Creative Direction & Production
Strategy & Value Proposition
Brand Identity
Voice & Naming
Web & Development
Book & Editorial
Packaging
Campaign

Selected Clients

Dew by Whitegrass, Singapore
Ferringhi Hills, Malaysia
Gibb & Co, Malaysia
Hong Kong AIDS Foundation, Hong Kong
MTT Shipping, Malaysia
Oma’s Bitters, Thailand
Pan Pacific Hotels Group, Singapore
Penang Veterinary Centre, Malaysia
Prince of Wales Island International School, Malaysia
Seed by Whitegrass, Malaysia
Skin Match Technology, Switzerland

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Join us at RARELEVANT

If you’re passionate about pushing creative limits and crafting impactful work, then let’s create something extraordinary together. We can’t wait to hear from you.

OPEN ROLES AVAILABLE
imagine@rarelevant.com.my
INSTAGRAM